About ROSHN
ROSHN Group is Saudi Arabia's leading multi-asset class real estate developer and a Public Investment Fund (PIF) company, serving as a key enabler of Saudi Vision 2030. ROSHN Group is transforming the urban landscape with human-centric, integrated developments that elevate connectivity and enhance the quality of life across the Kingdom.
With sustainability and innovation at the forefront, ROSHN Group ensures a holistic and harmonious lifestyle within its developments. The Group remains committed to advancing the objectives of Saudi Vision 2030 through its active participation in the Housing Program, the Quality-of-Life Program, and the Public Investment Fund Program.
Vision
Connecting People and Places with the Rhythms of Life
Mission
To enhance the quality of life by creating transformative, interconnected spaces, crafting immersive experiences, and building meaningful connections
ROSHN Values
Human by Design
At ROSHN Group, we believe in being Human by Design. This means putting people first by creating transformative spaces that prioritize their well-being, talents, and achievements, and foster community growth and connection.
Champion Mentality
We pride ourselves on having a Champion Mentality. We are committed to leading by example through innovation and excellence
Responsible Stewardship
Making informed, transparent decisions, and upholding ethical practices and governance.
Inspiring Generations
At ROSHN Group, we build to inspire generations, creating thriving communities that empower individuals and fulfill the aspirations of the future, leaving behind a sustainable legacy.
Diversity in Synchronicity
At ROSHN Group, Diversity in Synchronicity means bringing together multiple facets of design, culture, and purpose to create well-curated, interconnected spaces.
Positively Iconic
At ROSHN Group, we strive to be Positively Iconic—we lead with innovation, setting new benchmarks for success while creating iconic, inspiring destinations that enhance lives.
Leadership
YUHYEEK
ROSHN Group contributes to enhancing the quality of life through its social responsibility initiatives under the umbrella of the "YUHYEEK" program. The program aims to create a positive and sustainable impact on society, focusing on five core pillars of development: societal development, environmental sustainability, education and innovation, arts and culture, and public health.
The Brand Story
ROSHN Group brand identity is deeply rooted in Saudi Arabia's heritage and Vision 2030. Inspired by the guest room in King Abdulaziz's Ibn Aqil Palace, the name and original logo celebrated the country's six regions and rich cultural tapestry. Evolving to reflect its forward-thinking vision, the new logo symbolizes a comprehensive transformation, showcasing a commitment to innovation, sustainability, and enriching lives. The design incorporates a green palm tree representing renewal and growth, a circle of dots embodying community, and radiating triangles signifying a positive impact on society, mirroring the authentic national identity and prosperous future envisioned for Saudi Arabia.
VISION 2030
Vision 2030 is at the heart of the Kingdom's development and prosperity, charting a course toward a brighter future while honoring Saudi Arabia’s rich history. ROSHN Group is a key contributor to realizing the objectives of Vision 2030 through its direct contribution to three key programs- The National Housing Program, The Quality-of-Life Program, and The PIF Program.